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Textile Design Conversational American West USA, c.1940s-50s, gouache on paper, AYG D248 02
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"WESTERN PRINTS WERE inspired by twentieth-century cowboy literature, comic strips, movies, and TV shows. Though the theme was an early Hollywood staple, its stereotyped images rarely appeared on fabrics until the 1940s and 1950s. These printed textiles were designed almost entirely for children, with occasional patterns drawn from the regional culture and landscape of the West. They were at their peak of popularity during the postwar period, when America seemed at its strongest and most heroic, then declined during the 1960s, when the western also went out of fashion on TV and movie screens. In the 1980s, during the "Morning in America" years of the Reagan presidency, western prints reemerged, this time on luxury goods for the adult urban cowboy. (See also Ethnic: American Indian Look)"
Source: Design Library
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